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Provide easy, transparent and accurate shipping rates for customers purchasing heavy-freight items online.
“Thank you for your inquiry. Someone from our team will be in touch within 24 hours to provide you with a shipping quote.”
If you’re an online retailer, you probably don't want your customers receiving this message. Buyers expect the same eCommerce experience for heavy freight as they get for small parcel deliveries. Anything less could send them searching for another vendor.
According to the Baymard Institute, 17% of U.S. shoppers abandon shopping carts because the checkout process is too long or complicated. You can increase customer satisfaction for online heavy freight commodities by having:
Accurate LTL shipping rates ready at checkout
Detailed tracking information
An entire shopping experience that’s seamless and simple
Faster delivery of online orders is at the top of everyone’s list, but many businesses have yet to invest in new solutions and technology. They don't have the resources of global brands to meet the new “need-it-now” expectations set by customers. But making even small adjustments can improve the online shopping process.
A transparent and effortless experience
Customers want to know the exact shipping cost of their order—before they check out. You can employ specific strategies to ensure accurate information appears in shopping carts.
Offer free shipping to customers who reach or exceed a specified dollar amount.
Integrate logistics shipping software into your shopping cart that automatically displays accurate pricing at checkout.
Partner with a software-as-a-service (SAAS) provider who specializes in storefront optimization. Set up an online store that allows you to fully control the checkout and post-purchase experiences of your heavy-freight customers.
No matter which method you choose, providing shipping costs upfront is a sure-fire way to improve customer satisfaction and conversion rates.
Meet expectations as every step
Beyond cost, customers want to know when items will arrive, be able to track their goods, and know about extra details that could affect their delivery. Meeting—or exceeding—expectations, goes a long way to building trust with customers so they return to purchase again.
Late or refused deliveries, inaccurate costs, and even damaged goods can result from a lack of information. As a seller, you’re responsible for helping customers understand the nuances of their LTL shipment. With an experienced third-party logistics (3PL) partner, you get all the necessary details to pass on to your customers:
Lead and transit times
Full tracking of purchases
How LTL shipping is different from small parcel
Services that may impact the final delivery, i.e. lift-gate equipment
Your customer's successful shopping experience relies on transparency, ease and speed. Let us show you how.